Final Logo.Visit/Contact IMS: http://www.imseismology.org/
Client choice for the Logo with different blues
Second Client presentation. IMS wanted a logo that has an educational research and monitoring look and feel.
1. Globe: The Globe speaks of education and the developed IMS font hints at graph monitoring. Fun and modern.
2. Fold: A font designed to illustrate how easy rock can fold under earthquake pressure. Speaks of modern, advanced technology.
3. BlackDot: It has a raw planet-like feel of a dark, curious space thats volatile. This is an illustration of movement of how the rock tears during an earthquake in different directions.
4. Rock: This takes the viewer to the source of seismic activity, i.e the rock as focal point. The choice of font suggests higher learning.
